Wednesday, December 2, 2015

Foursquare in Libraries

Courtesy of http://33.media.tumblr.com/ffaf0075be879b3ab0b87f0b8bcc6814/tumblr_inline_n965bkOymr1qzxhga.png


        Foursquare is a social media web and mobile application created in 2009.  Users search for local places to check – in at, to comment on the places they have been, the application recommends places in the user’s vicinity, and the application suggests things for what the user likes.  Every time a user checks in at a place the user earns points.  If the user is trying to check in at a location that is not in Foursquare the user can add it.  Also, if a user visits the location and checks in the most they become the “mayor” of that place.  According to Michael Porter and David Lee King in “Foursquare for Libraries”, “Add your library as a place, or edit the entry if someone else has already added it… Add tags relevant to the library… Add tips and to – do lists… Add your big events… Shout – outs” (p. 23 – 24).  Shout – outs are similar to status updates that can be shared with Twitter and Facebook.  The New York Public Library’s Foursquare account has information about their telephone number, Twitter account, Facebook account, hours of operation, Wi – Fi status, that they have outdoor seating, and over 400 tips and reviews.  Users have left a tip or review within the last month.  This shows that the library is promoting their Foursquare account.  

Porter, M., & King, D. L. (2010). Foursquare for libraries. Public Libraries, 49(2), 22-24.



Wednesday, November 25, 2015

Vine in Libraries

Courtesy of https://vine.co/static/images/trademark_logo.gif


          Vine is a social media mobile application that can be accessed on the internet.  It was created in 2012 and was officially launched in 2013.  Users can create a six – second – long looping video clips.  The users can browse through posted videos from other users, also they can browse through groups of videos by popular, theme, or trending.  Libraries use Vine as a promotional tool on social media to promote the services and items in the library.  According to Phil Morehart in “Libraries on the Vine”, he states that, “Libraries are using Vine to create clips that highlight new book and media acquisitions, advertise events, showcase makerspaces and 3D printers, and instruct patrons on library features.  The moving images give these promotions a vibrancy that’s not feasible in text – heavy social media sites like Facebook and Twitter” (p. 17).  The University of Sussex Library in the United Kingdom has a semi – active Vine account.  They post videos about programs that are coming up, how to use the library search engine, extra opening hours, and how to use the in – library tools like the self – issue machines.  Having videos like this available for patrons to view, especially young patrons that libraries are trying to pull in, will show the patrons what is at the library along with how to work things at the library. 
 

Morehart, P. (2013). Libraries on the Vine. American Libraries, 44(11/12), 17.